Color your ‘vita’ with ONITSUKA TIGER DENIM
A series featuring Japanese-made denim, brightening your ‘vita’ (life) with vibrant colors.
Iconic designs and colors will turn everyday moments into something special.

LOOK BOOK

1

lookbook01

2

lookbook02

3

lookbook03

4

lookbook04

5

lookbook05

6

lookbook06

7

lookbook07

8

lookbook08

9

lookbook09

10

lookbook10

11

lookbook11

12

lookbook12

13

lookbook13

14

lookbook14

15

lookbook15

16

lookbook16

17

lookbook17

18

lookbook18

19

lookbook19

20

lookbook20

PRODUCT

THE CRAFTSMANSHIP
BEHIND DENIVITA DENIM

The encounter between Okayama denim and Onitsuka Tiger.
From this union emerges a style cherished across generations.

A Passion for Yellow
Indigo blue is carefully washed away, then layered with yellow. A delicate process that preserves the depth of indigo while allowing yellow to radiate vividly—creating a singular hue that cannot be replicated.

A Commitment to Made in Japan
From preparing the fabric to guiding the needle, the mastery and aesthetics of artisans bring a distinctive character to every piece of denim.

Onitsuka Tiger denim, woven with Japanese skill and sensibility.
Experience its unique allure.